In a rare show of Anglo-French synchronization, the IPExpo event in London last month was mirrored by IPConvergence running at the same time in Paris. Both shows pitched themselves to visitors as the meeting place for cloud, communications, and mobility.
In Paris, cloud infrastructure services – IaaS – and unified communications dominated the show, with large stands showcasing the Cloud offerings of a number of (ex-) ISPs, hosters, and telcos. The London event was stronger on solutions vendors with sponsor “villages” highlighting this or that vendor’s solutions and partner ecosystem.
But while vendors, operators, integrators and just about anybody trying to sell IT solutions is pushing the Cloud, where are the customers?
Faced with a plethora of offerings, the customer is anxiously trying to work out what the best solutions are for their business- and how to fit those solutions together. Cloud computing may one day boost agility, but right now it’s doing a good job of boosting confusion.
This is where Cloud Services Brokerage fits in. The Cloud Services Broker is a specialized third party who can identify, select, and integrate multiple cloud services according to individual customer needs.
What does this have to do with CommonIT? With a new solution, AirShip, CommonIT complements the Cloud Services Brokerage with a focus on the end user. Multiple services from different clouds are likely to be even more confusing for the end user than for the CIO. With AirShip, browser configurations and connectivity are managed from the datacenter or in the cloud, with no end-user intervention. As cloud-based services evolve and migrate between private or public clouds, AirShip allows the enterprise or the service provider to deliver reliable, transparent connectivity for the end user.